Adventures in Advertising

Pencil and White Paper Birch
Pencil and White Paper Birch

This weekend I planted two birch trees. As a writer a common question I am asked is: “How many trees have you killed printing out ...

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Sixteen Candles
Sixteen Candles

One of the most inspirational people I ever met thru advertising was John Hughes. I met him while he was working at Leo Burnett. I ...

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Memorable is Unforgettable
Memorable is Unforgettable

For advertising to be successful, it must be unforgettable. It must evoke an instantaneous reaction from the intended target audience. Just last summer, I went ...

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Sound Advice
Sound Advice

As a kid, I liked listening to records of sound effects. I had collections of all kinds of car engines, airplanes, and locomotives. I had ...

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Working For Buttons
Working For Buttons

When I first entered the business in Chicago, I only had one contact. An actress I met at Northwestern gave me the name and phone ...

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SUSPENSION!
SUSPENSION!

I was a graduate assistant at Northwestern University in the Theatre Department when I was working on my M.A. I was also allowed to take ...

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Trial by Fire (Continued)
Trial by Fire (Continued)

So, as I hung up the phone, I was shocked that I was hired by The Second City, and that I had to be at ...

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Trial By Fire
Trial By Fire

In 1972, The Second City had been auditioning improvisational actors for months because the Main Stage Cast had featured the same cast for several years. ...

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